Planning

Find resources to support your communications project including planning templates, writing guides, as well as photo, design and print resources.


Planning your communications project

Writing a communications plan or creative brief clearly defines a project’s goals and objectives and how they will be achieved. Another way to think about this is think about the outcomes of the project. What does success look like?

Ready to get started? Download communications planning documents from the UBC Brand website.

Writing guide

The words we choose reinforce our brand. Visit the UBC Brand website to learn more:

Photography

UBC photo library

The UBC photo library is an invaluable resource with hundreds of on-brand photographs available for non-commercial use on UBC Flickr site

Looking for a photographer?

UBC Brand and Marketing offers the UBC community high quality photography at very reasonable rates, including the work of award-winning university photographer Paul Joseph.

For booking details, advice, and current rates and fees, download the Photography Booking Guide

Photo and video consent forms

Consent is required for any photograph or video intended for use in any UBC publication meant for the purposes of marketing, recruitment or public relations, such as UBC websites, printed and electronic newsletters, brochures, viewbooks, promotional items, third-party websites or other material.

Download the consent to use of image form and read the FAQs.

Stock photos

Two online resources we recommend are:

Public Domain & Creative Commons

Images that are in the Public Domain (PD) or under Creative Commons (CC) license may, in many cases, be used on public UBC websites with minimal copyright concerns. To be safe, remember to always double-check the licensing conditions of individual items.

See the Images Sources page on the Copyright at UBC website for a list of resources offering PD and CC-licensed images.

Attribution

See the Image Citation Guide on the Copyright at UBC website for information on attribution.

Copyright

Copyright is the sole and exclusive right of a copyright owner to produce, reproduce, perform, publish, adapt, translate and telecommunicate a work, and to control the circumstances in which others may do any of these things. Copyright owners grant permission to others through what are legally referred to as licences.

UBC expects that all faculty, staff and students will comply with copyright law. More information, guidelines and resources are available on the Copyright at UBC website.

Many images are protected by copyright so you must ensure that you have permission to use any image published on your website or other channel.

Avoid searching Google Images to find images for your website and other materials. It can be difficult to determine the usage restrictions and copyright requirements from the image search results and you could unknowingly infringe the copyright.

Design services

Printing

About Xerox

UBC and Xerox Global Services (XGS) have established a strategic partnership that guarantees best price on printing, brand compliance and easy delivery to any UBC office. XGS is the only approved supplier of UBC stationery and business cards; no other printer has been supplied with the authorized templates.

XGS’ on-site services at UBC Point Grey include printing, copying and scanning, wide-format printing, design and communication, print management, and device support.

Contact Xerox

Contact XGS for more information about printing services or to obtain a quote: 604.221.4244 or dms@xerox.com.

Resources